Client
The Aurora Group
Established in 2015, the Aurora Group are now the UK's sixth largest provider of education, care and support services for children and young people with special educational needs and disabilities.
Challenge
The Aurora Group set us the challenge of creating a campaign which gave emphasis to their amazing internal training and career progression opportunities, which are fully funded by Aurora. Our goal was to help increase applications across their support services.
Result
Impactful design, that can cut through the competitive space of care service advertising. Our campaigns have ran nationally on Facebook, Instagram and Youtube, in both static and animated forms. The results have seen increased engagement across all channels, together with an increase in followers and applications for advertised positions.
Advertising on Meta for The Aurora Group in 2023 has resulted in:
Over 6m impressions
Over 88,000 clicks
